Andréa Vieira on LinkedIn: Home (2024)

We’re coming down the home stretch to the Global Inclusive Growth Summit, which brings us to our final thematic pillar: digital transformation. Digital transformation can mean a lot of things, but in the context of inclusivity, we’re focusing on bringing people together through technologies and networks. This can mean a rural shopkeeper accepting payments through mobile platforms, last-mile healthcare delivery assisted by AI, and everything in between. These are exciting advances, and the potential for technology to connect anyone, anywhere with services is all but limitless. But in order for digital technology to truly be accessible to everyone, we need what’s called digital public infrastructure, or DPI. The describes DPI as being similar to roads, which form networks connecting people to goods and services that are essential to creating economic opportunity. During the COVID-19 pandemic, for example, countries with DPI elements were able to provide cash transfer programs to more than 50 percent of the population, compared to just 16 percent of the population in countries with no trace of DPI. But like a road, DPI needs to be reliable in order to work. A road that’s pitted with potholes or blocked by an obstruction doesn’t do its job—rather than connecting people, it’s cutting them off. Similarly, faulty DPI restricts availability of services and creates concerns about cybersecurity and safety. If you’re interested in all things DPI and digital transformation, you’re not going to want to miss the Global Inclusive Growth Summit, where we’ll have leading experts like Verizon CEO Hans Vestberg, Nubank co-founder and CGO Cristina Junqueira, and so many more sharing their insights about what it will take to create a truly inclusive digital ecosystem.

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I am excited to share an update on the progress of our Environmental, Social and Governance (ESG) goals, reported on today in our 2023 ESG Report. At Mastercard, we are committed to doing well by doing good; and the report details our efforts to power economies and empower people. As part of our global efforts around #financialinclusion, we want to bring a total of 1 billion people and 50 million micro and small businesses into the digital economy by 2025, including a direct focus on providing 25 million women entrepreneurs with solutions to grow their businesses. As of 2023, we have:  -- Brought 870M people into digital economy since 2015 -- Brought 48M small businesses into digital economy since 2020 -- Supported37 million women entrepreneurs Every day, our 33,000+ employees around the world create meaningful impact, from opening new markets to creating revenue opportunities – and do it with honesty, transparency and safety. The rate at which we are progressing, achieving and exceeding our ambitious goals is a testament to those efforts, and our ethos that we can do well by doing good.That’s why I am so excited to celebrate a Decade of Impact with the Mastercard Center for Inclusive Growth as well as our #Girls4Tech program at this year’s Global Inclusive Growth Summit (#GlobalIGS) on April 18th.Read more about our progress in our ESG report here - https://lnkd.in/eVz9sjbm - and join us virtually at the Summit by registering here: https://lnkd.in/e-3ZSPGg#WeAreMastercard #inclusivegrowth #socialimpact

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The global issues we face cannot be solved by one sector alone. There's a private sector approach to addressing global challenges that is often missing from the conversation. The Global Inclusive Growth Summit on April 18 will advance real solutions to today’s most pressing challenges through collaboration and candid conversation among entrepreneurs, innovators, policymakers, and emerging changemakers across the public, private, and civic sectors. Learn more and register for the livestream here: https://lnkd.in/eBjQR6K8 #GlobalIGS #InclusiveGrowth

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Discover how emerging trends from the recent Consumer Electronics Show (CES) in Las Vegas are reshaping our industry. From climate action to tech's role in politics and the rise of micro platforms, see how these developments impact professionals and communicators alike. Dive into the full insights and prepare to lead in 2024. 📈 Read more here: https://lnkd.in/ggCY_ZyK#TechTrends2024 #Sustainability #DigitalPolitics #MicroPlatforms #Innovation #PRagency #PRinsights #CES2024 #CESLasVegas North Carolina Technology Association (NC TECH)

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Digital is transforming the consumer, and relationships shaped by trust, respect and value are critical.

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DigitalC's Chief Executive Officer Joshua Edmonds explains #digitalredlining and the need for measures to bridge the digital divide in our communities - for good. Watch the video and learn more about digital redlining below:Systemic Discrimination: Digital redlining refers to the discriminatory practice of denying certain groups access to essential digital services, information, or opportunities based on factors like race, income, or location.Unequal Technology Access: Marginalized communities often have limited access to high-speed internet, digital education, and online services, further perpetuating social and economic disparities.Barriers to Progress: Digital redlining hinders social mobility and exacerbates existing inequalities, making it difficult for affected individuals and communities to fully participate in the digital age and benefit from its opportunities.

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Awesome August edition of Digital Innovation, and its ready NOW!We have Media Programs to suit all Sales and Marketing objectives and ROI.Hit me up if you would like to find out more! Dont forget our sister platform CHAIN Magazine, our Global Supply Chain magazine.#telecom #technews #technology #thoughtleadership #europeantech #europe #innovation #sales #marketing #marketingagency #marketingdigital #supplychain #supplychaintechnology

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Digital is transforming the consumer, and relationships shaped by trust, respect and value are critical!

The KPMG global tech report 2023 is here. 2100 executives from 16 countries have given their views on the landscape of technology and how it's impacting their organizations. Download the report:https://social.kpmg/8y5wd4

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The world is changing fast, and the shift from traditional paper documents to digital formats marks a profound transformation in information sharing. With digital technology, borders dissolve, empowering global collaboration and breaking down barriers. Let's leverage this evolution to create a connected, inclusive, and sustainable future. 🚀 #DigitalTransformation #GlobalInnovation #ConnectedWorld